A cookie is a small piece of data sent from our website enabling PBV Monitor features and functionality, and that is stored on your computer. Any browser visiting PBV Monitor’s Services may receive cookies from us or cookies from third parties such as our customers, partners or service providers. We or third parties may also place cookies in your browser when you visit non-PBV Monitor sites that display ads, host our plugins (e.g., “Apply with PBV Monitor”) or tags.
We use two types of cookies: persistent cookies and session cookies. This type of cookie lasts only as long as the session (current visit or browser session). A persistent cookie helps us recognize you as an existing profile, thus it will be easier to return to PBV Monitor or interact with our Services without signing in again. A persistent cookie stays in your browser and will be read by PBV Monitor when you return to one of our sites or a partner site that uses our Services.
A pixel is a sample of an original image that can be found within web pages and emails, requiring a call (which provides device and visit information) to our servers in order for the pixel to be rendered in those web pages and emails. PBV Monitor uses pixels to learn more about your interactions with email content or web content, such as whether you interacted with ads or posts. Pixels can also enable us and third parties to place cookies on your browser.
Local storage allows a website or application to store information locally on your device(s). Local storage may help us in giving you a better experience with our Services – for example, by remembering your preferences and speeding up site functionality.
Other Similar Technologies
What Are These Technologies For?
Cookies and similar technologies are used to recognize you when you access to our Services. If you are signed into PBV Monitor, these technologies help us personalizing your experience in accordance with your setting. For example, through cookies PBV Monitor can identify you and verify your account.
We care about the security of your data: cookies and the other technologies we use help us making your interactions with our Services more secure and faster. For example, cookies allow us to enable and support our security features, keep your account and your data safe, as well as detect violations of our User Agreement or any malicious activity.
Preferences, Features And Services
Cookies and similar technologies are used to enable the functionality of our Services (e.g., helping you to fill out forms on our Services more easily, providing you with features, insights and customized content in conjunction with our plugins). Moreover, PBV Monitor relies on these technologies to remember information about your browser and preferences (e.g., which language and communications you prefer). In order to speed up the site functionality, we might also use the local storage.
Cookies and similar technologies help us show relevant advertising to you more effectively, both on and off our Services and to measure the performance of such ads, as well as to provide aggregated information to our customers and partners. Through these technologies we acquire a knowledge of whether content has been shown to you or whether someone who was presented with an ad later came back and took an action (e.g., downloaded a white paper or made a purchase) on another site. Similarly, our partners or service providers may use these technologies to determine whether we showed an ad or a post and how it performed or provide us with information about how you interact with ads. We can also work with our customers and partners to show you an ad on or off PBV Monitor (e.g., after you visited a customer’s or partner’s site or application). These technologies help us to provide aggregated information to our customers and partners.
Performance, Analytics And Research
Cookies and similar technologies help us understand better how well our Services and plugins perform in different locations. We, PBV Monitor, or our service providers use them to learn, improve, and research products, features and services, including as you navigate through our sites or when you access PBV Monitor from other sites, applications or devices; as well as to determine and measure the performance of ads or posts on and off PBV Monitor and to learn whether you have interacted with our websites, content or emails and provide analytics based on those interactions. These technologies are also used to provide aggregated information to our customers and partners as part of our Services. If you are a PBV Monitor member but logged out of your account on a browser, we may still continue to log your interaction with our services on that browser for up to 30 days in order to generate usage analytics for our Services. We may also share these analytics in aggregate form with our customers.
Which Third Parties Use These Technologies (In Connection With Our Services)?
Opt Out of targeted advertising
Some mobile device operating systems (Android, iOS) allow you to opt out of the use of mobile advertising IDs for ads personalization. You can learn how to use these controls by visiting the manufacturer’s website for both Android and iOS.
What is DNT?
DNT or Do Not Track is a HTTP header fields, components of the header section of request and response messages in the Hypertext Transfer Protocol, promoted by regulatory agencies for the Internet industry to develop and implement a mechanism for allowing Internet users to control the tracking of their online activities across websites by using browser settings. As such, PBV Monitor does not generally respond to “do not track” signals.
1 Third-party tracking allows you to verify and analyze / measure your PBV Monitor ad performance through third-party tracking vendors.
PBV Monitor supports tracking and attribution for Sponsored Content, Dynamic spotlight ads, and text ads with Campaign Manager in Google Marketing Platform (formerly DoubleClick Campaign Manager) for impressions and click tracking.
We also support Moat tags for Sponsored Content video ad metrics.
Add your tag to your PBV Monitor creatives to start tracking your ad performance: by adding your Google Marketing Platform tags to your PBV Monitor campaign, you can attribute the clicks and impressions for each of your LinkedIn creatives.